The Personal Finance Society (PFS) hosted the UK’s biggest conference in the financial calendar on 7-8 Nov at the NEC Birmingham. Over 3000 delegates and 150 exhibitors attended this year’s event which was themed on delivering a festival experience which made a break from the norm for such an event and which proved to be a winner all round.
Our ice cream tricycle seen here branded for the Legal & General stand was a very popular attraction pulling in delegates to their exhibition stand. On board over the 2 days, 1000 L&G branded ice creams were handed out proving there was still high demand for ice cream – even in November! Alongside our tricycle was also garden hoopla where delegates had a chance to win one of L&G’s iconic umbrellas! However, whilst only a limited number were available there were plenty consolation prizes of L&G sunglasses and ice creams!